Eolas Business · For the people who own the business

Your business has got you here. Now it needs to look after you.

Financial planning for business owners in Ireland, whatever the size or sector. Jim starts with you and your family - what you want the years ahead to look like - then works back up to the business that pays for it: what it should be funding, what it should be protecting, and what the decisions you make now will mean years from here.

Jim Stapleton - Financial Planner · Head of SME Financial Planning
You'll be talking to
Jim Stapleton
Financial Planner · Head of SME Financial Planning

Co-founded Eolas with Brendan in 2009 and has spent 25 years planning with business owners. Jim takes every Eolas Business discovery call personally and works alongside your accountant and solicitor. Munster Rugby referee on weekends.

CFP® · MSc · TMITI
25 years
Jim's experience planning with business owners
To age 90
How far ahead your family's money is modelled
One invoice
To the business, for the company's planning and your own
Any size
From a one-person consultancy up. What matters is that you own it
How the money flows

The business is how. Your family is why.

Most advice stops at the company, or at you as its director. Jim starts at the far end - what you and your family want life to look like - and works back up to the business that pays for it.

  1. 1

    Your company

    Protects itself, and puts its spare cash to work.

  2. 2

    You, the business owner

    What the company can pay for that an employee's salary never could.

    • Pension funding, before and after retirement
    • Death-in-service cover
    • Health insurance
    • Executive income protection
    • Small Benefit Exemption
  3. 3

    You and your family

    What all of it is for.

    • Your Future View, modelled to age 90
    • Children's education
    • Mortgage protection and serious illness cover
    • Investing what the family holds
    • Making the most of household income

One engagement, one invoice. The planning for the company, for you as its owner and for your family is all invoiced to the business.

The Future View

See where you're heading, while you can still change it.

Your accounts tell you how last year went. The Future View looks the other way: Jim maps your family's money year by year to age 90 as things stand, then shows you what the same years look like with a plan behind them.

  1. 01

    One picture of where you're heading

    The business, your pensions, your savings and what life costs, drawn as one line from today to age 90. Most owners have never seen it all in one place.

  2. 02

    Then the same picture, planned

    Jim reworks it with you: what the company could be paying for, what it should be setting aside, when you could really stop. You see the difference on screen, not in a report.

  3. 03

    Decisions you can make now

    The point isn't a forecast. It is knowing what the business should be paying for, setting aside and protecting this year, while there is still time for it to matter.

Your family's money, to age 90

Illustrative example for a made-up business owner aged 50, showing the family's money from now to age 90 with and without a plan. With Eolas Money: The money lasts, with about €300k left at 90. Without a plan: The money runs out at 82.

The money lasts, with about €300k left at 90. The company funds your pension, the cash it holds is put to work, and you stop at 62.

The money runs out at 82. Work to 65, with the business paying for little beyond your salary.

Illustration only - a simplified, made-up example. Yours is built from your own figures and your own questions, and Jim works through it with you on screen.
Could this be you?

What don't most owners know until someone asks?

You can't look up the answer to a question you don't know to ask. These come up again and again in a first conversation with Jim.

You pay for your own cover

Health insurance, life cover, income protection - plenty of owners pay for these personally when the business could legitimately be paying. Nobody told them it could.

“The business is my pension”

It may well be. The question is what happens at home if the sale is smaller, or later, or doesn't come - and whether anything else is being built alongside it.

You've left your shares to your business partner

Two co-owners had looked after each other in their wills. The shares were worth around €1.5 million, and a business partner who isn't family can inherit very little of that tax-free. An agreement, funded by insurance, does the same job properly.

The worry is at the kitchen table, not in the boardroom

One couple were anxious about paying for college years away from home. The answer turned out to be two layers up: cash sitting idle in their holding company, which could buy the property instead.

Examples of the situations Jim meets, with details changed. What is right for you depends on your own circumstances, and is worked through with your accountant.

Your advisory team

Your accountant looks back. Your planner looks forward.

A business owner needs three experts in their corner, and each does a different job. Jim doesn't replace your accountant or your solicitor. He works alongside them, and brings the part neither of them is there to do.

  • Your accountant

    Looks back. The accounts, the tax and the payroll for the period just gone, done properly and on time.

  • Your solicitor

    Is there for the transactions. An agreement to draw up, a property to buy, a dispute to settle.

  • Your financial planner

    Looks forward. What the business needs to do for you and your family over the next ten, twenty and thirty years - and stays with you for all of them.

Three overlapping circles - your accountant, your solicitor and your financial planner at Eolas Money - with you and your family where all three meet. Financial planner Eolas Money Accountant Solicitor You and your family
  1. 01

    Discovery call with Jim

    45 min · free

    Jim Stapleton takes the call personally. You talk about what you and your family want the years ahead to look like, and he shows you on screen how the Future View works.

  2. 02

    What matters, in writing

    Within 5 working days

    You tell Jim what is most important to you. The engagement letter confirms what he will do about it, the fee and what you will receive. Nothing starts until you have signed it.

  3. 03

    Getting the facts together

    2–3 weeks

    Company accounts, pensions, existing cover, who owns what. Jim talks to your accountant directly, so you are not carrying messages between them.

  4. 04

    Your Future View

    2–4 weeks

    Your family's money modelled year by year to age 90, then tested against your own what-ifs, so you can see what each decision does before you make it. The recommendations and the written report come out of the model, not the other way round.

  5. 05

    Doing it, and staying

    Ongoing

    Jim puts the recommendations in place with your accountant and solicitor, then keeps the model up to date as the business and the family change, year after year.

Jim Stapleton - Financial Planner · Head of SME Financial Planning
Who you'll be working with

Jim Stapleton

Financial Planner · Head of SME Financial Planning

25 years creating financial plans for entrepreneurs and business owners. A Certified Financial Planner with an MSc in Financial Planning, and an Associate of the Irish Tax Institute.

CFP® · MSc · TMITI
Book a call with Jim

A real planner, not a chatbot.

Common questions

The things owners ask before engaging us.

Anything not covered here? The 45-minute call with Jim is the right place to ask - bring the awkward ones too.

How is Eolas Business priced?

Eolas Business is time-based and invoiced to the business. After the discovery call you get a written engagement letter within five working days setting out what Jim will do, the fee and what you will receive, and nothing starts until you have signed it. The one engagement covers the planning for the company, for you as its owner and for your family.

Is my personal financial planning included?

Yes - it is the point of Eolas Business. Jim builds the financial plan for you and your family first: what life costs, when you want to stop working, what you want to do for your children. Then he works back up to the business that pays for it - what the company should be funding, protecting and setting aside. It is one engagement, invoiced to the business.

Does my business need to be a certain size?

No. Eolas Business is for anyone who owns a business or a share in one, from a one-person consultancy to a company with a full team, in any sector. Jim plans for the people who own the business rather than for the business itself, so headcount and industry don't decide whether it fits. Whether the business is profitable enough to do more for you is what the discovery call is for.

Will you work with my accountant and solicitor?

Yes, directly, and from the start. Your accountant looks after the accounts, tax and payroll for the period just gone, and your solicitor handles each transaction. Jim adds the forward view: what the business needs to do for you and your family over the next ten, twenty and thirty years. Company accounts, pension entitlements and existing protection are gathered with your accountant, and reliefs on a sale are sequenced with the accountant who will be claiming them.

Who looks after group pensions and employee benefits?

Leah Maguire, Financial Planner at Eolas Money, looks after group pension schemes and employee benefits such as death-in-service and group income protection. Jim Stapleton works with you as the owner on your own plan. If a scheme for your staff comes up in that conversation, Jim introduces Leah and she takes it from there.

Will I be dealing with a person or a chatbot?

A person. Jim Stapleton, a Certified Financial Planner with 25 years' experience planning with business owners, takes every Eolas Business discovery call himself and stays your planner afterwards. The modelling software is a tool Jim drives with you on screen; the questions, the judgement and the advice are his.

Message Jim directly

Tell Jim what's on your mind, he'll tell you where to start.

A few lines on the business, the family and what you're wondering about - a sale on the horizon, profit sitting in the company doing nothing, whether you could stop sooner than you think. Jim replies personally.

  • Jim reads these personally and replies from their own inbox.
  • It goes to Jim, not to a chatbot or a call centre.
  • Time-based and invoiced to the business, scoped in writing before any work starts.
  • Prefer to talk? 052 612 9696

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Start with a conversation

You've looked after the business. Time it looked after you.

Book a 45-minute call directly with Jim. Bring what you and your family want the next ten or twenty years to look like - he'll show you what the business can do about it, and what it would take to do it properly.